Employ an Experienced & Qualified Google Ads PPC Management Agency

Taking Your PPC To The Next Level
We build PPC campaigns where we have only one thing in mind: Results
Get a Free Audit Of Your Current Google Ads Campaign

We Optimize Your PPC Campaigns to Achieve Results

We are a Cardiff PPC Agency.
We create, manage, and optimize profitable pay-per-click campaigns for our clients in Adwords, Bing, Facebook, LinkedIn, Twitter, and other online advertising platforms.

Continual Improvements

PPC Management
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Keyword Managment

  • Manual bid optimizations – Don’t let Google control your bids we want you not Google to make more money
  • Keyword match type selections – Using Broad matching is like signing a blank cheque
  • Keyword refinement/expansion – Every day you will need to add new and negative keywords to avoid wasted expenditure
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Campaign Management

  • Quality score improvements – A good quality score will lower your cost per click
  • Competitor watching – We use the latest tools to spy on what keywords your competitors are using
  • Ad extensions – Use Ad extensions at all times to increase the effectiveness of your Ads
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Display Ads Marketing

  • A/B ad/image split testing – You will need to test several ads and designs to see which brings you the best results
  • Retargeting campaigns – Continually testing and changing your retargeting graphics so that you potential clients don’t get bored and ignore your ads
  • Display campaign targeting - Google Search and Display are different animals. You need to know when to use Display for branding purposes

Some Frequently Asked Questions

Please check with any PPC Agencies that they provide the following service levels before employing them:

No long-term contacts

We trust ourselves to deliver every month

Ownership Rights

If you choose to leave us you still will own your campaign

Account Access

All we ask is that you do not change anything without discussing it with us first

Transparent Pricing

We have both fixed price and percentage spend options available

Custom Reporting

We create weekly reports but you can request a report whenever you wish.

Advanced Tools

We use a large suite of tools to do one thing: maximize your profits.

PPC is a highly cost-effective advertising method

PPC is a highly cost-effective method of advertising as with PPC advertising as:

  • You only ever pay when a visitor clicks on your ad
  • You control how much you pay for each click
  • You allocate the budget to your advertising campaigns

How can PPC help your business reach a new audience?

Getting your business on the first page of Google using organic search is very competitive and is going to take a long time. With PPC advertising you can have your business in front of your potential customers, at the top of Google search, minutes after launching the campaign

There are many PPC platforms available, but by far the most popular is Google Ads (formerly known as Google AdWords). Google supports the  following types of  advertising campaigns:

  • Paid Search are the text ads at the top of the Google listings when you make search
  • Shopping Ads is similar to Paid Search but will will show a product image and price instead of a text ad
  • Display Ads are the textual or graphical advertisements that appear on publishers websites
  • Remarketing Ads show display ads to people who have already visited your website
  • YouTube shows adverts during videos and on the YouTube search results

As well as Google, Bing, LinkedIn, Facebook, Instagram, and Twitter all offer pay-per-click advertising. We will inform you of the service that will bring the best results to your business.

Why choose Optimized Marketing as your PPC agency?

It is getting more and more complex to manage the PPC campaigns themselves as they need constant monitoring and modification to get the best results for your investment

We will manage your PPC campaigns, and explain the results in a format that you will understand

  • We have 10 years PPC experience
  • We focus on delivering leads and sales to your business
  • We offer a tailor-made service to each of our clients with no long-term contracts
  • We offer a free audit of existing campaigns

If your PPC is not providing the results that you need, or if you do not have the in-house capacity or experience to manage your campaigns then we can step in and take over your account.

How we approach PPC?

This is how we approach PPC advertising:

  • To Identify the best way to promote your business online
  • To advertise your products or services only in front of people who want them
  • To convert the customers into leads or sales
  • To look for new opportunities at all times
  • Report thoroughly and comprehensively on your campaigns

Landing Page Design

A Cardiff PPC agency will create better results if they are also management the landing Pages that the click re-directs to.
We will design and test different landing pages that are linked to your advertising campaigns so that we can determine the best preforming landing pages.
This landing page optimization will help you increase your conversion rates, increase your conversion volume, lower your cost per conversion and reduce your cost per click by improving your quality score in Google Ads

How to Advertise on Google (30 minutes)

Cardiff PPC Agency

We take the time to learn about your business, enabling us to develop strategies that will align with your Pay Per Click campaign objectives.
We’re a Cardiff PPC Agency management company that does things differently.

If you are new to Google Ads PPC click here for more information

Optimized Marketing are a Googe Ads PPC Management Agency
that will provide you with top level service and support across all of your digital platforms.

Contact an experienced Cardiff Pay Per Click Agency