Local SEO in Cardiff Wales

Local SEO in Cardiff Wales is different than normal SEODo you want to get your local business ranked in maps and in the search engines?

Google ‘Snack Pack’ results

Google Snack Pack is a boxed area that appears on the first results page when a local online search is made through Google’s search engine. The Snack Pack box displays the top 3 local business listings most relevant to the search enquiry.According to one study, 33% of clicks go to the local “snack pack” results, with 40% going to the regular organic results.

Google My Business

Google My Business is Google’s directory for local businesses in Cardiff Wales.You can set one up easily by logging into your Gmail account and then inputting your business’ name, address, and phone number.Your name, address, and phone number (known as your NAP) should be the same on your website as it is on Google My Business.Once it’s verified, you can complete your profile with images, descriptions, list of services, and even post on your profile page to let people know of promotions.If you think of it from their perspective, Google wants to provide users with the most accurate information they can. The more active and up to date your profile is, the more Google will want to show your listing to its users searching for your products or services in your area.

The Importance of Reviews

Businesses with a high number of positive reviews are much more likely to be listed highly on Local SEO Cardiff Wales.The best way to increase your reviews is to simply to tell clients that you’d love for them to leave a review if they had a good experience. Many people are happy to do that for a business they like.

Website Traffic and Engagement

Google wants to encourage their users to use businesses that have an active presence online.One way that Google keeps track of that is by looking at the business’ website to see how much traffic it receives organically and how much users interact with the site. These factors show the business is providing something of value to their target audience.

Get citations.

Local “citations” are another critical ingredient for Local SEO success. The most common form of citations are listings in online directories. All citations created must have the same name, address, and phone number. Any discrepancies can make Google nervous they may be giving their users incorrect information.Contact us if you would like any advice in setting up Local SEO in Cardiff Wales.