Who is using social media every day?
- Every age group
- Every income level
- Every education level
- Every location
Benefits of Social Media
Increase Brand Recognition & Trust
These are the results when prospects look for you online:
- If you don’t have social media accounts then your potential clients will lose trust
- If you have social media accounts but don’t update them then your potential clients will start to lose trust
- If you have active social media accounts you will establish increased trust and more brand recognition
Increase Visibility in Google
You can increase your own brand recognition by blanketing the first page of Google when people search for your brand.
Secondly, you can get more coverage for non-brand keywords on the search engines to give you more chance of being clicked.
Increase Website Sales Conversion Rates
When users follow, like, and share your updates, then that is social proof that other people know, like, and trust your business.
Social media is also a great tool for following up with prospects and customers to keep your business top of mind.
Increase Customer Retention & Referrals
By using social media to stay top of mind with customers, you’ll naturally increase retention, repeat purchases, referrals, and online reviews.
Establish More Partnerships
Potential partners are also searching for you on-line.
Potential partners may be more receptive to the idea of sharing content than forming a formal partnership with you. This in time could lead to more referrals.
Diversify Your Marketing
Don’t put all your eggs in one basket when it comes to your marketing efforts.
Google could change an algorithm which will remove your listings from the top positions.
If you have social media listings then at least you have something to fall back on while you rebuild your Google organic results.
Social Media Management Cardiff
Now that you can see the reasons why you should use the social media contact a Social Media Management Cardiff agency to help effectively promote your business.